MUSEUM OF DIGITAL ART

UI/UX | WEB DESIGN | PROTOTYPING

what is moda?

THE MUSEUM OF DIGITAL ART is dedicated to the digital art that decorates our world. Located in New York City, a city long known for its celebration of the arts, MODA seeks to celebrate the art form born from the modern age of technology. However, our way of doing so separates us from the city’s other grand institutions such as the Met and the Museum of Modern Art. 

Each artwork on view at MODA will be shown on large screens rather than canvases, and you can use QR codes to bring up the artwork on the MODA app. Viewers can zoom in and view details close up on their phone. On the MODA app, the viewer will meet a AR character, fittingly named MODA, who will guide them through the gallery and offer a more interactive museum experience.

DEFINING THE BRAND

MOODBOARD

USERFLOW

SITEMAP

BRAND PROPOSAL

WEBsite DESIGN

EXHIBITION pAGE | “CELEBRATING ASIAN ARTISTS”

MUSEUM VISIT PAGE | “PLAN YOUR VISIT”

VIDEO WALKTHROUGH

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